Wednesday, July 3, 2019

THIS WEEKEND

Now does this sound like a great 4th of July Radio promotion or what???

97.1 The Drive is doing a "FOURS of July Weekend," featuring four songs each hour by your favorite Classic Rock Artists ... and check out the way they're advertising it ...

This weekend, it's all about Red, White and YOU ...
You told us you wanted more Classic Rock variety ...
So we're rolling out Four In A Row from the best classic rock artists of all time.
Plus inside each special four-song-set, we'll dive deeper into rarely played album cuts and lost classics you may not have heard in a long time ...
So if you're grillin',swimmin' or golfin', we're rockin' ... with four song sets from classic rock's best on The Drive's "Fours Of July."
So roll down the windows ... and turn up The Drive for a special "Fours Of July" Holiday Weekend on 97.1 FM The Drive, Chicago's Classic Rock.

(Man, I don't think I could have written better copy myself!!!)

It all kicks off later today at 4 pm.  (How about that ... another FOUR!!!)  
And you can listen live from anywhere here:
https://live.wdrv.com/listen/?utm_source=station-website&utm_medium=widget&utm_campaign=livebar


Meanwhile, our very first Final Ballot goes up at 5 am (Chicago time) on Friday, July 5th ... and we will continue to post a new ballot daily until every song you guys nominated has been listed.

Rules on how to vote are already posted ... so please plan to visit the Classic Rock Essentials website every day until we can tabulate the results and begin counting down  

THE TOP 3333 MOST ESSENTIAL 
CLASSIC ROCK TRACKS OF ALL-TIME!!!
https://classicrockessentials.blogspot.com/

And, in other news ...

Billy J. Kramer sent us a copy of this article that's running in the current issue of Beatlefan Magazine, sent in to him by a fan ...



Kent, 
Here’s a “Get Well Soon” to Robert Lamm of Chicago. Robert missed the band’s Saturday night concert at Summerfest here in Milwaukee due to vertigo. According to today’s Journal-Sentinel, Robert spent the day at Mt. Sinai hospital and was diagnosed with an inner-ear infection. 
Bob Verbos
Sorry to hear that ... get well soon indeed!  (As one of the last originals standing, he needs to get back up there on the stage!)
Meanwhile, we're still hoping to catch Danny Seraphine's show at The Arcada Theatre next Friday Night (the 12th) ... it sounds like this is going to be a very interesting show. 

And, from the Great Minds Think Alike bureau ...  

See ... I toldja I thought this was a great idea ... 

I KNEW I'd heard something like this somewhere before ... 

FROM OUR JUNE 25th POST:
In fact, TECHNICALLY we have a Four-Day Weekend coming up right around the corner for The 4th of July …
Here’s a challenge for the deejays and programmers on our list …
Come up with a 4-Way / 4-Day 4th of July special …
Whether you go 24/7 or sprinkle in one 4-Play every hour, you can keep listeners tuned in all weekend long wherever they are and whatever they’re doing.  (Why not provide the perfect musical background for their 4th of July cook-out?)
Want help with this?  I’m happy to pitch in.
Kick it around … one 4-Play every hour for the entire 4-Day 4th of July Weekend!
VARIETY … that’s what’s missing these days … and I like variety … and I’d be willing to betcha MOST people listening to the radio do, too … but we’ll NEVER know if we don’t at least TRY it and see what kind of feedback you get.

HAVE A HAPPY AND SAFE 4th of JULY WEEKEND ...

Please check out The Sunday Survey as we go back 50 Years ago this week and see what tunes were playing on the WLS Hit Parade ...

And don't forget to start casting your votes on Friday for your All-Time Favorite Essential Classic Rock Tracks.  (kk)